Categories: IntexNews

Intex expected to launch feature phone with 4G Support Soon

Intex is planning to launch its new 4G phone series after Reliance Jio Infocomm decided to extend its free voice calling service till March 2017 also company expected to launch feature phones with 4G VoLTE support

According to reports, Reliance Jio is also preparing to launch its own series of 4G-enabled phones that will cost below Rs 1,000 and provide unlimited voice and video calling facility to its users. Feature phones have a tremendous appeal in the Indian rural market, which the companies including Reliance have been trying to tap by launching phones with 4G VoLTE capabilities.

“We are in discussions to launch 4G feature phone in the market while many other brands have also been working on bar phones with 4G technology. There is a clear advantage for the customer so the companies have been taking steps accordingly,” said Nidhi Markanday, Director and Business Head of Consumer Durables and IT Accessories, Intex.



The Indian consumer electronics major has a 10 per cent market share in the mobile phone segment with feature phones contributing 65 per cent of its total sales.The company has sold 20 million handsets as of November this year.Out of the total handsets sold, 14.6 million were feature phones. Last year, the company had sold 19.8 million handsets, out of which 12.60 million were feature phones.

Intex currently sells a little over 30 models in the smartphone category and has as many as 60 more models in feature phone segment in India.  While 90 percent of its smartphones are 4G-enabled, the company is now planning to launch new 4G feature phones to gain from recent developments. At present, the cost of an Intex smartphone will range between Rs 3,500 and Rs 5,800. Meanwhile, feature phone are priced at around Rs 800.

Intex, which had tied up with Reliance Jio for all its smartphone models, has also entered into another tie-up offering free call duration to its costumers this month.

Speaking about the impact of demonetization on the mobile phones segment, Markanday said: “There is a 40-45 percent decline in overall business, including the mobile phones segment due to which we had to cut down one shift at our Greater Noida plant.”The company, however, hoped to end the financial year with a revenue growth of 6,400 crores.


Source

SHARE

Stay connected with us for more Tech News Facebook Twitter  Instagram YouTube Android App Subscribe by Email

Recent Posts

Motorola Edge 60 Fusion , Edge 60 Pro gets Android 16 Update

Motorola has started rolling out Android 16 Update for Motorola Edge 60 Fusion and Edge…

1 day ago

Moto G06 Power with 7000mAh Battery Launched in India for Rs 7499

Motorola has launched the Moto G06 Power smartphone in India. Moto G06 Power has a…

2 days ago

Vivo V60e with 200MP camera launched in India for Rs. 29,999

Vivo has launched Vivo V60e smartphone in India. Vivo V60e has a 6.77-inch FHD+ 120Hz…

2 days ago

Samsung Galaxy M07 Launched in India

Samsung has launched the Samsung Galaxy M07 smartphone in India. It has a 6.7-inch HD+…

5 days ago

Realme 15X 5G with HD+ Display launched in India for Rs 16,999

Realme has launched the Realme 15X 5G smartphone in India. Realme 15x 5G has a…

1 week ago

Xiaomi 17 Pro , Xiaomi 17 Pro Max Launched

Xiaomi has launched  Xiaomi 17 Pro and Xiaomi 17 Pro Max smartphones in China. Xiaomi…

2 weeks ago