Micromax today launched Canvas Mega 2 new smartphone in their Canvas Mega series. It has a 6-inch Qhd display with 960 x 540 Pixels powered by a 1.3 GHz quad-core processor with 1GB of RAM and 8GB of internal storage which is further expandable up to 32GB.Device runs on Android 5.0 and comes with 8MP rear camera and 5MP front facing camera. packed by a 3000mAh battery.
Commenting on the launch Mr. Shubhajit Sen, Chief Marketing Officer, Micromax Informatics said “With the proliferation of 3G and 4G networks, the mobile video traffic is expected to grow at a CAGR of 88% between 2014 and 2019. Mobile gaming is another big area of growth with user base likely to reach 320 million by 2020 (source: statista) from the current 180 million. This has led to the phablet category’s phenomenal growth of 190% in 2015 over previous years. We believe, there will be further rise of mobile internet and persistent increase in demand for larger screens and video consumption. Micromax spotted these trends early on with its super successful Doodle series and now furthering it with Mega series by offering consumers various large screen smartphones options to provide an immersive internet and entertainment experience.”
“With the launch of Canvas Mega 2, we will surely drive the value for money phablet category in the country by addressing major consumer pain points of better viewing experience and more productivity on-the-go at disruptive price points. With the cricketing season on its roll, the new smartphone will be a true haven for the sports aficionados in the country as they will be able to consume best quality cricket viewing experience on the move.” he added.
Micromax Canavs Mega 2 is Priced at Rs. 7,999 and will be available in black color.
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