OnePlus has partnered with Droom, an online automobile market place in India, to conduct a charity auction of its upcoming flagship, the OnePlus 3. In the first-of-its-kind smartphone auction, interested buyers will be able to bid on Droom.in to win five OnePlus 3 units ahead of the official sale on June 15th on Amazon India. The entire proceeds from the auction will go to the charity chosen by the OnePlus community via voting on OnePlus forums.
Elaborating on the concept behind the auction Vikas Agarwal, General Manager, India at OnePlus said, “We are excited by the response from the OnePlus community to our latest flagship. Through this unique smartphone auction, we want to offer our loyal fans an opportunity to get their hands on the first few OnePlus 3 smartphones in the country, even before it goes on sale while also contributing to the society.”
Sandeep Aggarwal, Founder & CEO Droom, said, “Droom has posted exponential growth in platform traffic and GMV driven owing to its disruptive business approach and consumer connect. The strategic partnership with OnePlus for the launch of their latest product underlines our brand position as the leading online automobile transactional marketplace in the country. We are confident that this first-of-a-kind auction will help in popularising smartphones within the country and will grant aspiring owners a unique chance to win OnePlus 3 smartphones through our platform, much before their commercial launch!
In order to participate in the auction, you will first need to register on the Droom website. Bidding for the auction will commence from Re 1, with no cap on the final amount. Every bid will increase the price of the device by Rs 5. On the product page, a live leaderboard will showcase the top 10 bids in real time. The top five bidders of the auction will get to own the first-ever OnePlus 3 units in the country.
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