Categories: Uncategorized

Xiaomi to expand e-commerce business in India



Chinese smartphone maker Xiaomi is developing a full-fledged e-commerce business model for its phones and other devices, a top company executive said.Xiaomi Indian head Manu Kumar Jain said the mobile phone maker is actively considering investing in a few startup technology companies to develop ecosystem.

Major portion of Xiaomi sales come through its channel partners such as Flipkart or Amazon or Snapdeal, beside its own portal — me.com.

“The investment will go into setting up our own e-commerce business (including setting up) warehouse and logistics. We also enable sales though me.com, which is our own ecommerce platform. We have not done any marketing for that (to promote the site),” Jain told reporters in a media interaction here.

He said the company is currently getting a few thousand orders a day, adding, they would also be investing in setting up a research and development centre in Bengaluru, a manufacturing facility and expanding exclusive sales and service network. Jain, however, did not disclose the budget that will go into the expansion.

When asked about the proposed manufacturing facility, he said they are in talks with various state governments for setting up the plant.

Jain said the company does not intend to manufacture the phones directly but through a contractual manufacturer.

To a poser, he said Xiaomi is currently talking to a few startups to invest in the company.





“We are actively talking to few other tech companies. They are startups and none of them are like the new ones who are looking for angel’s money. They are established. They have raised one or two rounds of funding and generating revenues,” Jain explained.

According to Jain, Xiaomi has sold over a million smartphones in the first four months of its entry into the Indian market in July 2014, making it the fifth-largest player in the domestic market with a share of 4%.

The five-year-old company, which rolled out its first smartphone in August 2011, sold 61.1 million units globally last year, as against 18.7 million units in 2013, he claimed

Recent Posts

CMF Phone 2 Pro vs Nothing Phone 3a Lite

Nothing has launched the Nothing Phone 3a Lite smartphone. Check out the price, specs, and…

16 hours ago

Nothing Phone (3a) Lite with Dimensity 7300 Pro Launched

Nothing has launched the Nothing Phone (3a) Lite smartphone. It has a 6.77-inch FHD+ 120Hz…

16 hours ago

OnePlus 15 to launch in India on November 13

OnePlus to launch the OnePlus 15 smartphone in India on November 13. OnePlus 15 has…

17 hours ago

Moto X70 Air with Snapdragon 7 Gen 4, 4800mAh Battery launched

Motorola has launched the Moto X70 Air smartphone in China. It features a sleek design…

2 days ago

OnePlus 15 vs iQOO 15

OnePlus has launched the OnePlus 15 with the Snapdragon 8 Elite Gen 5. Check out…

3 days ago

OnePlus Ace 6 with Snapdragon 8 Elite Launched

OnePlus has launched the OnePlus Ace 6 smartphone in China. It has a 6.83-inch 1.5K…

3 days ago