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Idea Money launches Digi Dhan Lakshmi Initiative in Gujarat

Idea Money has launched its ‘Digi Dhan Lakshmi Initiative’ to steer Gujarat’s cashless/digital payments journey into the future.Idea Money has adopted three regions namely, the city of Anand, the township, and villages of Dahej and Thamna, to encourage individuals and families to go cashless. Earlier this year, Idea Money launched its Retailer Assisted Model (RAM),

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