Reach Mobile today launched a budget smartphone called Cogent at Rs. 2,999. and is exclusively available online from ShopClues, an e-commerce company.
Reach Cogent features a 4-inch WVGA (480×800 pixels) resolution display, which calculates to a pixel density of 233 ppi. It is powered by a quad-core processor clocked at 1.3GHz, clubbed with 1GB RAM. Dual SIM device runs on Android 5.1 Lollipop out-of-the-box.
It has a 8GB of inbuilt storage, which can be expanded via a microSD card (up to 32GB). The Reach Cogent features a 3.2-megapixel rear camera with LED flash, along with a 1.3-megapixel front-facing camera. The device comes backed by a 2000mAh Li-ion removable battery, which is rated to deliver up to 7 hours of talk time and up to 200 hours of standby time. On the connectivity front, the smartphone sports all the regular options such as 3G, Wi-Fi, Bluetooth, FM radio, and Micro-USB connectivity. It measures 118.7×64.3×9.8mm, and weighs in at 105.2 grams.The Reach Cogent is available to buy in Gold, Red, Black, and White colour variants.
Nitin Kochhar, VP – Categories, ShopClues said, “Built to suit the versatile needs of the modern consumer, Cogent combines the ultimate features that every smartphone user desires to blend the best of design and performance. Its swift, easy and powerful features are sure to appeal to the mass customer base at ShopClues. Reach Mobile has established its credibility as a brand of repute that promises the best of technology at unmatched pricing and this is exactly aligned to what makes us the preferred marketplace for smartphone shoppers.”
Anis Rahman, Vice President- Reach Mobile, “Cogent is a device tailor-made for users who are glued to their smartphones all day and demand reliability, speed and long-lasting strength from their phone. Considering that it holds appeal for a vast majority of tech-savvy consumers, we are excited to partner with ShopClues known for its far-reaching access and popularity with the masses. We see a lot in common with the marketplace’s emphasis on offering the assurance of quality within a reasonable budget and hence are confident of receiving a tremendous response from consumers for the exclusive launch of Cogent through this association.”
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