Seniorworld launches easyfone, a smartphone specifically designed for senior citizens at Rs 3,375. It features a large screen and big font, large dialling keys and cradle charger.
Easyfone comes with Photo-dial, which allows users to dial contacts through a single key press. It also has a SOS button at the back. Pressing the SOS button sets off a chain of 4 automated actions including calls and SMS to 5 emergency contacts with critical details including location, battery strength and contact details of the users doctors.
Several other features offered by the smartphone includes Whitelist option, which limits incoming calls only from the white listed numbers. Whitelist is a customizable menu that helps hide unused features. The company will alos provide home pick-up and delivery service for repairs.
Rahul Gupta, co-founder and CEO, seniorworld.com said “Seniors have unique needs and that is true in the category of mobile phones as well. The needs of the elderly have largely been ignored and easyfone fills this gap with a focus on ease, simplicity and safety.”
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